For all the curious nibblers and flaky regulars.

Our TBB Crumb Club is your neighbourhood bakery’s way of saying thanks, baked right into our app. Easy to join, even easier to enjoy - Every visit gets you closer to something flaky, fun, or free.

Sign Up & Flake Out

Join the TBB Crumb Club and let the goodies roll in. Earning rewards is easy as pie or pastry. Sign up and enjoy a welcome treat on us, unwrap a surprise on your birthday, and unlock exclusive member perks like tasty discounts and deals. Reach Laminated Pro status to level up to even bigger, better, butterier benefits. Simple, rewarding, and all in one app.

Track your spend on every visit and unlock buttery perks

Birthday Gifts & Exclusive Discounts

Be in the know on latest campaigns & new arrivals

TBB Crumb Club Benefits

How It Works

Earn your way to more buttery little perks

APP AT A GLANCE

Butter Believe it

Because even croissants have secrets

The TBB Crumb Club is the Tiong Bahru Bakery loyalty program with multiple ways to earn and save. Members unlock exclusive vouchers, discounts and gifts when they sign-up via the TBB mobile app. The program is not your typical points-based program – it is based on your spend and how often you visit us.
Simply sign-up for an account via the TBB app. Once registered, you can start earning stamps and receiving rewards immediately.
Yes, joining The TBB Crumb Club is completely free.
Yes. Membership sign-up is only available via the TBB mobile app.
Your tier is calculated based on your total spend in any TBB outlet or via the TBB mobile app within a 6-month period from the tier join date. All eligible purchases made during this period are included.
Spend 10 dollars or more in a single transaction to earn one (1) stamp. Collect nine (9) stamps to redeem a complimentary regular hot coffee/ tea or Viennoiserie. A single stamp is awarded per transaction, regardless of total spend.
Earn nine (9) stamps and enjoy a complimentary regular hot coffee/tea or a Viennoiserie. Iced and large sizes, add-ons, upgrades, and customisations are not included and will be chargeable.
There are 3 tiers: Croissant Curious, Flaky Regular, and Laminated Pro.
Your tier is based on how much you spend at any TBB outlet or via the TBB mobile app within a 6-month period. Spend on third-party platforms are not included.

The TBB Crumb Club is the Tiong Bahru Bakery loyalty program with multiple ways to earn and save. Members unlock exclusive vouchers, discounts and gifts when they sign-up via the TBB mobile app. The program is not your typical points-based program – it is based on your spend and how often you visit us.
Yes, joining The TBB Crumb Club is completely free.
Your tier is calculated based on your total spend in any TBB outlet or via the TBB mobile app within a 6-month period from the tier join date. All eligible purchases made during this period are included.
Earn nine (9) stamps and enjoy a complimentary regular hot coffee/tea or a Viennoiserie. Iced and large sizes, add-ons, upgrades, and customisations are not included and will be chargeable.

Simply sign-up for an account via the TBB app. Once registered, you can start earning stamps and receiving rewards immediately.
Yes. Membership sign-up is only available via the TBB mobile app.
Spend 10 dollars or more in a single transaction to earn one (1) stamp. Collect nine (9) stamps to redeem a complimentary regular hot coffee/ tea or Viennoiserie. A single stamp is awarded per transaction, regardless of total spend.
There are 3 tiers: Croissant Curious, Flaky Regular, and Laminated Pro.
Your tier is based on how much you spend at any TBB outlet or via the TBB mobile app within a 6-month period. Spend on third-party platforms are not included.

Available on Google Play and App Store

For all the curious nibblers and flaky regulars.

Our TBB Crumb Club is your neighbourhood bakery’s way of saying thanks, baked right into our app. Easy to join, even easier to enjoy - Every visit gets you closer to something flaky, fun, or free.

Sign Up & Flake Out